Hawick tourism boost on back of ‘distillery effect’

Whisky distillery
Whisky distillery

The £10million whisky distillery destined for Commercial Road will provide a massive tourism boost for the town.

That’s according to the Scotch Whisky Association which said this week that the knock-on could be huge.

A press release from the industry body to the Hawick News stated: “Scotch Whisky distilleries and visitor centres give a much-needed boost to the economy, the job market and bring growing numbers of international tourists to Scotland” and it highlights the ‘distillery
effect’ which sees tourism and cultural clusters forming in production areas encouraging new tourists from countries which are discovering a taste for Scotch.”