The president of fashion for Chanel has announced that 100 new jobs will be created at Barrie in the next three years.
And while visiting the Burnfoot factory last week, Bruno Pavlovsky also praised the “fantastic” workforce for their efforts since the French fashion label took over from Dawson International in October, 2012.
Announcing the good news, Mr Pavlovsky said that the upcoming launch of the Barrie collection – designed by Chanel’s Odile Massuger, modelled by Lily Collins and photographed by Karl Lagerfield – was just the start of a successful partnership with the Hawick mill.
And the launch of the Barrie brand of cashmere clothing, which is being shipped out in May to 40 of the most prestigious clothing stores in the world, as well as continued work for Chanel and other leading fashion labels, means increasing work for the Barrie employees. Mr Pavlovsky said: “The visibility we have built up in the last 18 months with Barrie is amazing, and we need to fulfil the demand and continue to develop. This is not a one-year development, it is 20 years and more. This is the beginning of something.” Mr Pavlovsky also said the development of the brand would “show the fashion crowd that Barrie is an important player in fashion in its own right”.
A dedicated boutique is to open in Paris in June, with a London store also being considered. Clive Brown, sales director for Barrie, commented: “We have got the strongest future of any textile company in Scotland because we have got a fantastic partner in Chanel.”
He added that the recruitment of staff will include both experienced, skilled workers and young people.
Mr Pavlovsky added:“We couldn’t be doing all we are without the experience and skills here. The people here have been fantastic.
“They have been so supportive of all the developments, working extra shifts to build this extra success, and to continue that we need to recruit new people.”